The first episode of the El Brief Imposible podcast is here. For 1 hour and 10 minutes, we talk about how artificial intelligence is changing design and marketing, drawing on each guest’s professional experience: what it brings to the table, and how it can hurt us if we don’t use it with judgment.

Who we talk with:

• Mariona Oriola is an art director and the founder of Mo Agency, a creative agency in Barcelona specializing in branding, communication, events, and content. She develops branding, packaging, advertising campaigns, and content for brands, and also works in illustration and art licensing with international projects. She brings the perspective of a creative agency navigating the arrival of AI from the client and creative business side.
• Arthur Prevot, is the co-founder of Syntra, an aerospace engineer turned Data Scientist with more than fifteen years of experience at companies such as Shopify and Adevinta. He is a professor of Big Data and AI at Barcelona Technology School, the founder of Yaetos (an open source cloud data analysis framework), and co-author of the book “AI Pathway”. He brings the technical and strategic view: how AI works under the hood and how organizations should adopt it.

The conversation is hosted by Carlos Villarreal, from Aztec Dragon Studio.

▶️ Watch it on YouTube: https://youtu.be/Xq6DJzW-D_Y

Save the date and tell us what you think about AI in your own work..